G Herbo is one of our favourite rappers under 30. Emerging from Chicago’s Drill scene as “Lil Herb” alongside close friend Lil Bibby and Lil Reese, his evolution has seen him merge with the cities more soulful artists, including collaborations with Chance the Rapper and
We have an amazing competition taking place on Viper today in celebration of Notting Hill Carnival 2018!
We’re giving away 3 Carnival Collection Goody Bags, containing a pink string vest, Viper water bottle, Jamaican Flag whistle and a pack of King Size Slim Blue Rizla.
Viper spent three days at Rolling Loud, aka the best rap festival in the world.
Taking place at the Hard Rock Stadium in Miami Gardens, Rolling Loud unites the biggest names in the US hip hop scene. Celebrating their fifth year, the next event taking place
With a hit song like ‘Bank Account’, 21 Savage is the perfect cover star for the Get Money issue of Viper. Having aggressively worked his way from the streets of Atlanta to the top of the Billboard Hot 100 charts, several times in fact, his
The wonder-kid phenomenon that has stunned people for years; you know those underaged, high achieving individuals - child prodigies if you will. Many would put 18-year-old Trippie Redd into that category. Born in the summer of 1999, Trippie Redd is one of the leaders of
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We caught up with Ella Mai on a tour pit stop in her hometown of London! Since signing to DJ Mustard's 10 Summers Records, the singer has resided in Los Angeles, so it was a throwback experience hopping on London's Underground for Viper's photo shoot.
We're getting excited for Spring thanks to the new K-Swiss Spring Summer lookbook.
Shot by Alex De Mora and starring Fifi Anicah and Shamel Kendrick, the collection of images have us wishing we had a Beamer to drop the top on, while decked out in K-Swiss of course!
Click through the
Marking the European launch of The North Face’s Tropical Camo Pack, The North Face has gathered stories from a group of young creatives in London, depicting where they go to seek camouflage in the city.
Captured in their chosen place of camouflage by renowned German street
As a brand born from music, Beats looks back on 2017 with a new shortfilm inspired by 14 year-old Australian singer-songwriter Ruel and his song “Don’t Tell Me.” Chosen specifically with the help of Beats 1’s Zane Lowe, the track perfectly captures the emotion and