The A-Cold-Wall* Sister Label Polythene* Optics Has A Different Direction With A Fall/Winter ’18 Debut
Samuel Ross has become a familiar name that has been brushed along almost every creative canvas with his remarkable achievements in fashion and admirable intellect. A-Cold-Wall* has received an overwhelming reaction from its birth and now Samuel Ross steps out to create clearer visions for his business and projects including the newly debuted ‘Polythene* Optics’. The new sister company of A-Cold-Wall*, Polythene* Optics is described by Mr Ross as the separation of focus points leading towards new directions of organic growth.
A-Cold-Wall* having established itself firmly in the contemporary fashion world, the idea of Polythene* Optics is to allow the organic growth of both labels to form into what they are destined to be, that being A-Cold-Wall* obtaining the Avant-Garde, smart and forward-thinking fashion label that it has established itself to be and then allowing Polythene* Optics to uphold and focus on the youth, urban and streetwear influence that’s very much alive in the UK.
Polythene* Optics is essential as explained by Ross is to be an organisation of his missions and objectives in which Polythene* Optics is allowed to roam freely in the categorised tiers of fashion hierarchy and innovation. The Polythene* Optics debut Fall/Winter collection breathes intelligent streetwear and includes a limited line of firmly sculpted hoodies, t-shirts with hardware detailing and delicately aligned branding. The Collection also seeks use of its accessories including a spacious and industrial tote bag.
See the debuted Polythene* Optics Fall/Winter 2018 Lookbook below;
If that isn’t enough excitement to maintain, Samuel Ross also previewed a collaboration with Ciesay’s Places + Faces organisation and his Polythene* Optics brand. The two creatives merging together is a prime example of Ross allowing the A-Cold-Wall* sister label to bleed its original ideas into their appropriate and belonging streetwear realm.
Expect a full range and editorial to come in the near future alongside more masterful works by Samuel Ross and his team. A date for release is yet to be announced, to keep on top of fashion news, releases and content visit our social media platforms.